I know you’ve created a stellar signature offer and methodology that is sure to get your clients results but every time you launch, you feel like the offer just seems to fall on deaf ears! No matter how many times you launch or how seasoned of an entrepreneur you are, you feel like it’s a drawn out game of “guess-who” or “cat & mouse”. Fear not my friend because today that’s changing as I share the 4 questions you should be asking yourself when it comes to getting ideal clients through your sales pipeline through this cute little thang I call Breadcrumbing.

What is Breadcrumbing? Instead of going through the same anxiety-inducing process every time you want to increase your revenue, Breadcrumbing allows you to become super clear on when someone is ready to buy while avoiding guessing games. It’s like laying out breadcrumbs that lead right into a zinger and the thing that your ideal client has been looking for– i.e. your amazing offer!

BREADCRUMB to guide your loyal customers back to the table with a delicious breadcrumb trail that keeps them coming back for seconds without feeling like you have to hunt them down. 

BREADCRUMB so that you can break away from the constant launch cycle you’ve committed to in the name of your 6-figure business dreams.

BREADCRUMB so that you are crystal clear on what your clients need and want from you so that when doors open on your newest offer – you’ve got payment notifications blasting your inbox. 

BREADCRUMB so you can more easily identify who is prepared and ready for your offer instead of nervously testing their interest with a DM.

By breadcrumbing your ideal clients, you can outsmart your business like Tom does Jerry! Instead of playing hide and seek with sales prospects, why not build an experience that will make it easier for your clients to say yes to your offers and for you to close clients quicker. 

 Let’s get the cheese ready — buh-bye old fashioned way of selling/marketing; hello modern approach to the results you want.

Take a moment to go question by question and answer these questions honestly and as objectively possible. Then make a list of any weaknesses in your process – and finally get to testing and tweaking (but one thing at a time so you know exactly which thing shifted your results)!

1. Are you fully invested in your offer and do potential clients see that enthusiasm coming through?
2. Does your audience see YOU as someone who can help them solve their problems?
3. Is your audience clear on how your OFFER can help them solve their problems? Meaning – are they clicking through to download your free stuff? Are you getting discovery calls booked?
4. Is your audience or ideal client converting into dolla dolla bills? If not, what are you doing to help them mitigate their fear or perceived risk of investment?

Baddie don’t hit the panic button yet! Juggling a business, launching and keeping your sanity can be tricky – but have no fear. The Breadcrumb That B*tch Intensive is here to make it easier for you. This isn’t like doing math homework; companies invest millions in marketing research so there’s nothing wrong with feeling stuck or overwhelmed if thats where you are right now. Claim your spot before they’re all gone—and let’s get you clear on exactly where your breadcrumbs are amiss! Click here to claim your spot!

xoxo,

Ashley Kruse

P.S. Not quite ready to invest in personalized support for your breadcrumbs but still want to learn how to DIY it? I got you – mark your calendars for April 19th between 3:30-4:45 for the FREE Breadcrumb That B*tch Masterclass! Registration details will be released soon!